Overview
This August, Wexford Town will welcome the world to the Sunny Southeast for Fleadh Cheoil na h’Éireann, the world’s largest celebration of Irish traditional music and heritage. The event is expected to draw over half a million visitors, making it one of the biggest gatherings in the country this year.
To make this year’s Fleadh the most memorable yet, we are actively seeking sponsors. This presents a unique opportunity for brand visibility and engagement with a diverse and enthusiastic audience. With 500,000+ attendees, sponsors will have an unparalleled platform to connect and interact with a wide range of individuals.
The Fleadh in Numbers
- 25,000,000+ media reach
- 4,000,000+ social media reach
- 500,000+ attendees
- €60,000,000 anticipated to be generated for the host town
2023 Mullingar Results
Fleadh Cheoil na hÉireann attracts substantial national and international attention in the lead-up to, and during, the week-long event. The event in 2023 was no different, achieving vast reach and awareness both locally and nationally, significantly extending the reach of our sponsors.
TOTAL CAMPAIGN REACH: 37,019,126
Articles – 171
Radio Hits – 41
Online Hits – 178
Earned Media Reach – 29,406,926
Social Media Reach – 4,194,967
Media Partnership Reach – 3,258,202
Ticketing website click-throughs – 8,549
2024 SPONSORSHIP PACKAGES
€1,000 Sponsorship Package
- Invitation to the Opening Ceremony
- Logo on Fleadh Cheoil Website Sponsors page
- Quarter page advertisement in Fleadh Clár Programme (over 3,500 copies)
- Large ‘Fleadh Supporter’ window sticker
- 6 complimentary concert tickets
€2,500
Sponsorship Package
- Invitation to Opening Ceremony
- Logo on Fleadh Cheoil Website Sponsors page
- Half page advertisement in Fleadh Clár Programme (over 3,500 copies)
- Coverage on 2 Rolling Screens situated in Wexford Town
- Large ‘Fleadh Supporter’ window sticker
- 10 complimentary concert tickets
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€5,000
Sponsorship Package
- Invitation to Opening Ceremony
- Logo on Fleadh Cheoil Website Sponsors page
- Logo on all printed information leaflets and local newspaper promotions
- Full page advertisement in Fleadh Clár Programme (over 3,500 copies)
- Coverage on 2 Rolling Screens situated in Wexford Town
- Large ‘Fleadh Supporter’ window sticker
- 14 complimentary concert tickets
€10,000
Sponsorship Package
- Opportunity to sponsor a Fleadh Cheoil event
- Opportunity to display branding and speak at event
- Invitation to Opening Ceremony
- Logo on Fleadh Cheoil Website Sponsors page
- Logo on all printed information leaflets and local newspaper promotions
- Full page advertisement in Fleadh Clár Programme (over 3,500 copies)
- Coverage on 2 Rolling Screens situated in Wexford Town
- Large ‘Fleadh Supporter’ window sticker
- 20 complimentary concert tickets
For more information please contact Madeleine Quirke, Fleadh Committee Sponsorship Lead, email: 2024sponsorship@fleadhcheoil.ie
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